What a good week it has been. Not only has Tuesday and the good news lifted a weight of my back (whether I knew it was there or not), it has also been a good week for releasing creativity especially after yesterday's meeting when suddenly it all started to fall into place about how we could run this business successfully - then the scary bit kicks in about how many £Ms of finance we need to see this through.
Suddenly it isn't just about the doing and the technology and the business setting up. It is also about raising the capital and making sure that it is available and drawn down at the right times and used properly. Suddenly all of that clicked into place too. It's stuff you know about deep down inside but you need the reality of a serious business conversation to flip the adrenaline switch....
Exciting times as suddenly the most difficult part of the business starts to come together. For 3 years we have struggled to express what we are doing in a simple and straightforward manner. The reasons are that we are solving not one but several issues all at once and describing that in simple language is too difficult. If we reflect what it may look like we start to draw comparisions which is unhelpful.
So after many hard weeks and many iterations we are boiling things down to a point where we can actually call it something other than its working title. I'm firing away on corporate planning, financial forecasts and all that good stuff. I just need to get into it and cut loose. There are too many distractions at the moment. The incentive is that this is our own money we are burning and we wont have customers for quite a long time so the longer we spend on it the more it costs us. Also part of the rush is the reality that we have no income to speak of and need the investment to come in in around 6 months.
How on earth I get all this stuff out of my head and onto paper I don't know - I just cannot type fast enough....
It is fab to get my life back again and have something really exciting, complex and challenging to do.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment